TelcoNews Ireland - Telecommunications news for ICT decision-makers
Ireland

Customer engagement Stories

Global Stories

Customer engagement stories

Epicor names Rachel Barger as Chief Revenue Officer
Software-as-a-Service

Epicor names Rachel Barger as Chief Revenue Officer

The appointment puts sales, marketing and customer success under one executive as Epicor seeks steadier recurring revenue and wider global reach.

By Sofiah Nichole Salivio • 3 min read • Yesterday
Gentrack names three executives to drive growth strategy
Enterprise Resource Planning

Gentrack names three executives to drive growth strategy

The utility software group is tightening its leadership as it pushes its g2 platform into more regulated markets and pursues acquisitions.

By Sean Mitchell • 4 min read • 2 days ago
Mastercard expands offers network across Asia Pacific
Fintech

Mastercard expands offers network across Asia Pacific

Banks in Asia Pacific are set to use Mastercard's offers platform to counter super apps and prove more sales from promotions.

By Karen Joy Bacudo • 4 min read • 3 days ago
Groundhog Launches Live Commerce Booster to Grow Live Shopping Audiences
eCommerce

Groundhog Launches Live Commerce Booster to Grow Live Shopping Audiences

Advertisers can now tap livestream clips to pull shoppers from outside platform walled gardens, as live commerce gets harder to scale.

By Sofiah Nichole Salivio • 3 min read • 3 days ago
The next phase of AI in marketing is not just more automation
Digital Transformation

The next phase of AI in marketing is not just more automation

Marketing teams must rethink workflows as agentic applications shift work from manual coordination to system-driven decisions and action.

By Rick Shimko • 3 min read • Last week
Back-to-school shopping starts early as AI drives sales
Generative AI

Back-to-school shopping starts early as AI drives sales

Nearly two-thirds of shoppers plan to buy before July, signalling a longer retail window and a bigger role for AI in bargain hunting.

By Joseph Gabriel Lagonsin • 4 min read • Last week
AskNicely launches AI agents for customer insights
Digital Transformation

AskNicely launches AI agents for customer insights

Frontline teams at multi-location service businesses could cut dashboard churn as AskNicely's new tools automate insights and routine review replies.

By Sofiah Nichole Salivio • 4 min read • Last week
Constant Contact launches SMS marketing tool in Australia
Software-as-a-Service

Constant Contact launches SMS marketing tool in Australia

Australian small firms get a faster way to reach customers as Constant Contact adds SMS to its email and social marketing platform.

By Mark Tarre • 3 min read • Last week

Stories from Other Regions

Customer engagement stories

Loyalty leaders discuss: Impact on personalisation across APAC as AI moves from predictive to agentic
Customer Relationship Management

Loyalty leaders discuss: Impact on personalisation across APAC as AI moves from predictive to agentic

Brands risk losing customers to AI agents unless loyalty offers are machine-readable, real-time and simple enough to be chosen automatically.

By Aaron Crowe • 5 min read • Yesterday
Loyalty leaders discuss: The biggest gap between what APAC consumers expect and what brands are delivering
Customer Relationship Management

Loyalty leaders discuss: The biggest gap between what APAC consumers expect and what brands are delivering

APAC retailers are losing margin as clunky loyalty systems fail to meet demand for real-time, personalised offers and easier redemption.

By Aaron Crowe • 5 min read • 2 days ago
NZ households prioritise utilities over telco debts
Bank of New Zealand

NZ households prioritise utilities over telco debts

Cost-of-living pressure is pushing New Zealand households to protect power and water bills first, while telco debts are among the first to slip.

By Joseph Gabriel Lagonsin • 4 min read • 3 days ago
6 Proven Use Cases of Email Verification Across Industries
Fintech

6 Proven Use Cases of Email Verification Across Industries

Bad addresses can waste spend, skew analytics and undermine compliance as firms move email verification from clean-up to core infrastructure.

By Edmund Ng • 6 min read • 3 days ago
SoFi launches AI Coach for members' financial guidance
Data Protection

SoFi launches AI Coach for members' financial guidance

Available first to premium members, the chat-based tool lets users manage spending, debt and savings inside the app as AI finance rivals multiply.

By Karen Joy Bacudo • 4 min read • 3 days ago
Quietly transforming CX without replacing humans
Digital Transformation

Quietly transforming CX without replacing humans

AI is trimming contact-centre admin and lifting productivity as CX teams seek gains without sacrificing the human touch.

By Richard Hall • 4 min read • 3 days ago
Netcore launches Audience Agent for faster segmentation
Digital Transformation

Netcore launches Audience Agent for faster segmentation

Marketers could cut audience build times by up to 90% as the tool lets teams define segments in natural language and edit them live.

By Sean Mitchell • 4 min read • 3 days ago
Centrica names Chameleon as smart meter display partner
Internet of Things

Centrica names Chameleon as smart meter display partner

More UK households could get real-time energy usage data as Centrica adds Chameleon to bolster smart meter rollout supply capacity.

By Sean Mitchell • 4 min read • Last week
Circles.Life launches Live Unhinged brand campaign
Unified Communications

Circles.Life launches Live Unhinged brand campaign

In Singapore's crowded mobile market, Circles.Life is betting AI tools, cashback and lifestyle perks will help it stand out from rivals.

By Regine Laguilles • 3 min read • Last week
Eltropy adds voice & device authentication partners
Digital Transformation

Eltropy adds voice & device authentication partners

Credit unions and community banks gain extra protection as Eltropy embeds voice, device and fraud checks amid rising AI-driven impersonation risks.

By Karen Joy Bacudo • 5 min read • Last week